{"id":1119,"date":"2018-09-03T15:52:00","date_gmt":"2018-09-03T12:52:00","guid":{"rendered":"http:\/\/bricsmagazine.com\/en\/?p=1119"},"modified":"2025-06-24T21:47:32","modified_gmt":"2025-06-24T18:47:32","slug":"how-europe-can-learn-to-stop-worrying-and-love-power","status":"publish","type":"post","link":"https:\/\/bricsmagazine.com\/en\/ideas\/opinions\/how-europe-can-learn-to-stop-worrying-and-love-power\/","title":{"rendered":"How Europe Can Learn to Stop Worrying and Love Power"},"content":{"rendered":"\n<p>US President Donald Trump and European Commission President Jean-Claude Juncker may have averted a trade war last month, but the challenges confronting the European Union are far from resolved. In today\u2019s increasingly Hobbesian global environment, the EU can survive only by increasing its capacity to project power \u2013 no easy feat for an entity that was formed precisely as a repudiation of power politics.<\/p>\n\n\n\n<p>With the 1957 Treaty of Rome, Europe shed what remained of its militaristic impulses and focused on building a sprawling and peaceful single market. From then on, Europe\u2019s only means of projecting power would be its trade policy.<\/p>\n\n\n\n<p>Yet that policy has never been guided by strategic thinking, leaving the EU with only limited global influence, despite its tremendous success in world markets. The time has come for Europe to reestablish itself as a true global player, not by attempting to emulate a classic superpower, but rather by consolidating and deploying different types of power.<\/p>\n\n\n\n<p>Europe already has considerable normative power&nbsp;\u2013 that is, the capacity to create global standards through the so-called Brussels effect \u2013 which can be seen in its efforts to rein in technology companies. The recently enacted General Data Protection Regulation, for example, set guidelines for the collection and processing of personal information of individuals within the EU.<\/p>\n\n\n\n<p>Now, digital platforms \u2013 including powerful American companies \u2013 are scrambling to adjust. The \u2018Big Four\u2019 US tech firms \u2013 Alphabet Inc. (Google\u2019s parent company), Apple Inc., Facebook, and Amazon \u2013 are also facing pressure from the EU stemming from their dominant market position.<\/p>\n\n\n\n<p>Yet the EU has often failed to recognize its normative power, let alone take full advantage of it. This both reflects and reinforces weakness in three areas: self-esteem, risk awareness, and the capacity for action.<\/p>\n\n\n\n<p>Self-esteem includes the belief that the EU is a worthy undertaking, the confidence to express that publicly, and recognition of the EU\u2019s true potential for power projection. Such a dispensation is severely lacking in many parts of the EU, beginning with Germany, which, despite having regained confidence in its own future, jealously guards its resources.<\/p>\n\n\n\n<p>As Trump berates Germany for accumulating surpluses without contributing sufficiently to transatlantic defense, the country should be all the more motivated to use its capabilities to strengthen Europe. But while the discourse in Germany on resource-sharing has begun to shift, concrete changes will take time.<\/p>\n\n\n\n<p>Europe\u2019s unwillingness to nurture and deploy its clout contrasts sharply with America\u2019s assertive use of its market power to advance its interests and preferences. For example, since Trump announced his decision to withdraw from the 2015 Joint Comprehensive Plan of Action (JCPOA) \u2013 better known as the Iran nuclear deal \u2013 and reinstate sanctions on Iran, many European companies, fearing loss of access to the US market, have decided to withdraw from the country.<\/p>\n\n\n\n<p>To convince European companies to remain in Iran, the European Commission updated the 1996 Blocking Regulation, which forbids actors under EU jurisdiction from complying with extraterritorial sanctions, allows companies to recover damages from such sanctions, and nullifies the effect in the EU of any foreign court\u2019s judgment based on them. But the update has proved ineffective, as exemplified by the situation faced by the Society for Worldwide Interbank Financial Telecommunication (SWIFT), the secure messaging system used for global cross-border financial transactions.<\/p>\n\n\n\n<p>As Iran learned in 2012, losing access to the SWIFT network essentially means losing access to the international financial system. Yet that is exactly what the US is pushing for: If SWIFT fails to cut off Iran by early November, it will face countermeasures. SWIFT\u2019s compliance with that demand, however, would all but destroy any remaining incentive for Iran to remain in the JCPOA. This would amount to a major political failure for Europe, because SWIFT is under EU jurisdiction.<\/p>\n\n\n\n<p>Europe has shown a self-defeating lack of confidence in the euro as well. Although the euro is the world\u2019s second most important currency, it lags behind the dollar on almost all metrics, increasing the EU\u2019s vulnerability to US trade sanctions.<\/p>\n\n\n\n<p>The second weakness the EU needs to address is risk awareness. For example, China needs access to Europe\u2019s industrial technology to realize its economic ambitions, and it needs access to European ports to complete its Belt and Road Initiative. Yet Europe is allowing itself to be effectively plundered, not least by China\u2019s takeover of ports and airport facilities. The EU-China relationship must be made more reciprocal, with the EU \u2013 and, in particular, the Southern and Eastern European countries that have welcomed Chinese investments with open arms \u2013 recognizing the security risks posed by China\u2019s activities.<\/p>\n\n\n\n<p>For that to happen, however, Europe will need a more united approach to Russia, which, despite posing less of a threat to the EU than China does, is keen to highlight \u2013 and exacerbate \u2013 internal division. How can one blame Greece for selling ports to the Chinese, while Germany pursues the Nord Stream 2 pipeline project, which will increase Europe\u2019s energy dependency on Russia?<\/p>\n\n\n\n<p>All of this is complicated by escalating tensions between Europe and the United States, which, among other things, is spoiling cooperation to contain China. This is where the capacity for action comes in. Rather than waiting for someone else to push back against the Trump administration\u2019s demolition of multilateral structures, Europe must take the initiative, imagining a system without the US.This means not only ensuring that the international trade regime can survive without the US, but also developing a military capability that can increase the EU\u2019s geopolitical credibility and shift the global balance of power. Here, French President Emmanuel Macron\u2019s initiative to create a European military force beyond NATO is essential. Its success will hinge on a united, cooperative approach that potentially even includes the United Kingdom. The challenge is obvious. But the payoff \u2013 for the EU and the world \u2013 would be well worth the effort.<\/p>\n\n\n\n<p><em>\u00a9 Project Syndicate<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Faced with Donald Trump\u2019s inward-looking America, Europe must reestablish itself as a true global player, not by attempting to emulate a classic superpower, but rather by consolidating and deploying different types of power. To do so, however, it must address three key weaknesses.<\/p>\n","protected":false},"author":2,"featured_media":1134,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[887],"country":[71,927],"authors":[],"class_list":["post-1119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinions","tag-887","country-china","country-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Europe Can Learn to Stop Worrying and Love Power - BRICS Business Magazine - EN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bricsmagazine.com\/en\/ideas\/opinions\/how-europe-can-learn-to-stop-worrying-and-love-power\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Europe Can Learn to Stop Worrying and Love Power - BRICS Business Magazine - EN\" \/>\n<meta property=\"og:description\" content=\"Faced with Donald Trump\u2019s inward-looking America, Europe must reestablish itself as a true global player, not by attempting to emulate a classic superpower, but rather by consolidating and deploying different types of power. 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