1.0BRICS Business Magazine - ENhttps://bricsmagazine.com/envsharovahttps://bricsmagazine.com/en/author/vsharova/Simple Rules for Investment Expansion - BRICS Business Magazine - ENrich600338<blockquote class="wp-embedded-content" data-secret="C69QZqwPMb"><a href="https://bricsmagazine.com/en/business/simple-rules-for-investment-expansion/">Simple Rules for Investment Expansion</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://bricsmagazine.com/en/business/simple-rules-for-investment-expansion/embed/#?secret=C69QZqwPMb" width="600" height="338" title="«Simple Rules for Investment Expansion» — BRICS Business Magazine - EN" data-secret="C69QZqwPMb" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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http://bricsmagazine.com/en/wp-content/uploads/sites/2/2026/09/shutterstock_2632685013-scaled.jpg25601707Having made the transition several years ago from episodic presence of a systematic reorientation in BRICS countries toward these markets, Russian business is today moving to a new level: it is increasingly thinking not in terms of exports and imports but of investments. Such deepening presence in BRICS countries requires a broader range of strategic objectives to be addressed, from finding partners and gaining access to technologies to raising capital, acquiring assets, and creating international business structures. At the same time, the choice of a new jurisdiction turns out to be a matter not only of commercial potential but also of the company’s long-term development strategy. Oxana Balayan, Founder and Managing Partner of BALAYAN GROUP, explains what needs to be taken into account when considering investment expansion onto BRICS markets.